Scorcese Directs A Champagne Spot

I'm sure this isn't the most elaborate commercial ever made, nor is it the most expensive, but it could be the nerdiest. For reasons known only to Freixenet and Scorcese, the ad is a 'experimental preservation' of a never-filmed, thought-to-be-lost Hitchcock script fragment. It's fun, especially for Hitchcock geeks. See how many references you can spot!

Thanks to I Watch Stuff! for the link!

PS - The clock near the end of the spot says 6:01. Does anyone know which film that's referring to, and why?